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iClick News
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What an Incredible Experience at IAB Hong Kong C24!
September 27, 2024
We’re still buzzing from the excitement of being a Silver Sponsor and Exhibitor at IAB Hong Kong C24! With over 1,000 digital marketing professionals gathered from across Asia, this event was a powerhouse of inspiration, innovation, and networking.
iClick x HK4As Happy "ad" Hour
September 20, 2024
What a fantastic evening at the iClick x HK4As Happy "ad" Hour at Bar 1906! We were happy to gather industry peers to network over delicious drinks and canapés. Engaging discussions about the consumption power of Hong Kong's new spenders—the vibrant new Hongkongers—were truly enlightening.
Olympic Guessing Game Fun at iClick's HK Office
August 13, 2024
iClickers had a blast in the office playing a guessing game centered around the 2024 Olympic Games. The team eagerly shared their predictions and enthusiastically cheered on the athletes, particularly those hailing from Hong Kong and other parts of the world.
iClick’s "Decode the Digital Habits of the 'New Hongkongers': A Brand Marketing Masterclass"
August 12, 2024
What an insightful session we had last week at iClick’s "Decode the Digital Habits of the 'New Hongkongers': A Brand Marketing Masterclass" event. We explored the essential strategies for connecting with this fast-growing consumer segment.
Unveiling the "New Hongkongers": iClick Shares Insights at Marketing Interactive's Content360
July 4, 2024
At the recent Content360 in Hong Kong, iClick's Business Development Director, Alison Shih, discussed the growing population of immigrants from Mainland China to Hong Kong - the 'new Hongkongers'. Based on insights from iClick's latest publication, "Engaging Affluent New Hongkongers: A 2024 Digital Media Report", this new consumer group represents a significant opportunity.
iClick Wins Premier Greater China Social Media Agency Award at CORPHUB GBAMOB Awards
June 28, 2024
Exciting news! We are honored to share that iClick has been recognized as the Premier Greater China Social Media Agency at the CORPHUB GBAMOB Awards.
IAB Hong Kong x International Travel Expo Panel Sharing
June 17, 2024
At the recent IAB Hong Kong x International Travel Expo panel sharing on "Elevate Your Marketing: Harnessing Data-Driven Consumer Insights in the Travel Industry", Mario Chow, Senior Business Development Manager at iClick, along with other panellists, shared invaluable insights on leveraging data, engaging content marketing strategies, and AI technology to create more impactful and effective marketing campaigns.
iClick’s Hong Kong Office as World Food Rescue Week's Food Collection Point
June 14, 2024
As the supporting partner of this year’s Food Angel World Food Rescue Week, iClick’s Hong Kong office was also one of the food collection points for this meaningful annual event.
iClick's Participation at HKRMA X DALA event, "Data Empowers Retail: How Data Unlocks Sales Opportunity"
June 12, 2024
iClick was delighted to participate in the HKRMA X DALA event, "Data Empowers Retail: How Data Unlocks Sales Opportunity" in Hong Kong.
The Exciting Revival of International Travel and Duty-Free Shopping
October 2, 2024
Exciting news from UN Tourism! International tourist arrivals have surged to 96% of pre-pandemic levels through July 2024, signaling a vibrant comeback for global travel.
Discover New Horizons with WeChat Ads' Enhanced Targeting
September 25, 2024
Exciting Update! WeChat Ads has broadened its targeting options for overseas audiences!
Reach Millions of Eager Travelers with Qunar this National Day!
August 26, 2024
As China's outbound tourism surges back to life, Qunar is launching an exclusive new travel campaign tailored specifically for the 2024 National Day holiday period.
Xiaohongshu's Ecommerce Elevation: Merchant-First Campaign and Platform Innovations
August 20, 2024
Calling all brands with ecommerce business! Xiaohongshu (XHS) has launched a new merchant-first campaign to supercharge your growth.
Unlock the Power of China's Affluent Professional Network with MaiMai
July 31, 2024
MaiMai is China's premier professional social platform, boasting a thriving community of over 1.2 billion users - all young, educated, and influential. With 70% of this user base residing in the country's top-tier cities, MaiMai connects you to the next generation of China's business leaders and high-spending consumers.
China's Booming Mini-Program Ecosystems
July 12, 2024
Did you know that the largest mini-program ecosystem in China is actually within WeChat, the country's ubiquitous super app? But Alipay, the digital wallet app, has emerged as the #2 player - and it's growing fast!
Xiaohongshu's First Platform-Level IP for New Product Success
July 8, 2024
Xiaohongshu (XHS) launched its first platform-level product marketing IP 「宝藏新品」("Treasure Trove") in May 2023, taking a holistic approach to supporting brands in successfully launching and growing new products on the platform
iSuite Insights Spotlight - Issue #13 Tapping Into Double 11's Success and Consumer Insights
December 5, 2023
Double 11 is one of the most significant and iconic online shopping events in China, characterized by substantial discount offers and massive consumer spending. The best price guarantee is one of the notable trends of this year’s Double 11, which aims to offer lower prices and faster delivery to boost sales among sophisticated Chinese consumers.
iSuite Insights Spotlight - Issue #12 Discover The Latest Trends In Imported Whisky Market
October 4, 2023
The Chinese spirits market is rapidly growing and transforming, primarily due to the increasing demand for premium and luxury spirits among young Chinese consumers. This shift in consumer preferences, moving away from traditional spirits to premium whiskies, has created opportunities for premium whisky brands in a market that was once dominated by baijiu. According to Statista, the revenue in the whisky market is projected to reach 1.16 billion USD in 2023, with an expected annual growth rate of 2.09% from 2023 to 2027.
Unveiling Strategies: iClick's Interview with Clisk Japan on Attracting Chinese Travelers Exploring Japan
February 19, 2024
We are excited to present an engaging interview article that provides valuable insights into marketing strategies for attracting Chinese travelers to Japan! In this captivating interview, we had the privilege of speaking with Clisk Japan, a highly reputable digital agency with extensive experience in the Japanese and Thai markets.
Embracing Agility: Frankie Ho Explains How Enterprises Should Adapt in Today’s Digital Transformation Era
February 25, 2022
Frankie Ho, our President of International Business, was recently interviewed in a finance program — “Invest Smarter” @ ViuTV (Channel 99) in Hong Kong, sharing his thoughts around the digital marketing trends and innovation in marketing based on the evolution of technology. Given the turbulence and paradigm shift in consumer behaviour amid the pandemic, the world of digital continues to experience a multitude of changes. Frankie further discussed how iClick transformed our product portfolio in helping enterprises to identify new business opportunities across the consumer lifecycle.
iClick’s First Appearance on Korean National TV - SBS Biz
March 5, 2021
iClick’s First Appearance on Korean National TV - SBS BizWith over 940 million Chinese netizens, China is the largest and one of the fastest-growing e-commerce markets in the world that many...