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エンタープライズ及びマーケティングクラウドプラットフォームを活用した中国のオーディエンスへのアプローチ

オムニチャネルでターゲットオーディエンスにリーチする、中国の消費者に関する幅広い独立したデータ

中国のインターネットユーザーの98%をカバーする、13億以上のインターネットユーザーの匿名プロファイル

中国のオーディエンスとのつながりを強化

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マーケティングソリューション
データ駆動型のデジタルマーケティングソリューションをフルスタックで提供し、世界中のマーケターが中国の人々にリーチするための適切なマーケティングミックスを選択できます
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エンタープライズソリューション
オンラインデータからオフラインへデータへの統合を可能にするマーケティングオートメーションツールとSaaSソリューションで、グローバル企業のニーズに対応します
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グローバルな影響力

2009

年

香港にて設立

2017

年

NASDAQ 上場

355

現地および国際的な業界賞を受賞

11

世界各地の拠点

3000

+

以上のダイレクトマーケターと代理店顧客

98

%

中国でのインターネット
ユーザーリーチ率

2009

年

香港にて設立

2017

年

NASDAQ 上場

355

現地および国際的な業界賞を受賞

11

世界各地の拠点

3000

+

以上のダイレクトマーケターと代理店顧客

98

%

中国でのインターネット
ユーザーリーチ率

最新の動向

過去の記事

At the recent Content360 in Hong Kong, iClick's Business Development Director, Alison Shih, discussed the growing population of immigrants from Mainland China to Hong Kong - the 'new Hongkongers'. Based on insights from iClick's latest publication, "Engaging Affluent New Hongkongers: A 2024 Digital Media Report", this new consumer group represents a significant opportunity.

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Exciting news! We are honored to share that iClick has been recognized as the Premier Greater China Social Media Agency at the CORPHUB GBAMOB Awards.

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At the recent IAB Hong Kong x International Travel Expo panel sharing on "Elevate Your Marketing: Harnessing Data-Driven Consumer Insights in the Travel Industry", Mario Chow, Senior Business Development Manager at iClick, along with other panellists, shared invaluable insights on leveraging data, engaging content marketing strategies, and AI technology to create more impactful and effective marketing campaigns.

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As the supporting partner of this year’s Food Angel World Food Rescue Week, iClick’s Hong Kong office was also one of the food collection points for this meaningful annual event.

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iClick was delighted to participate in the HKRMA X DALA event, "Data Empowers Retail: How Data Unlocks Sales Opportunity" in Hong Kong.

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We are delighted to announce the successful conclusion of the "Decoding the Chinese Traveler Landscape: Digital Strategy for Marketers 2024" Conference, which was recently held in Bangkok.

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インサイト

Did you know that the largest mini-program ecosystem in China is actually within WeChat, the country's ubiquitous super app? But Alipay, the digital wallet app, has emerged as the #2 player - and it's growing fast!

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Xiaohongshu (XHS) launched its first platform-level product marketing IP 「宝藏新品」("Treasure Trove") in May 2023, taking a holistic approach to supporting brands in successfully launching and growing new products on the platform

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Double 11 is one of the most significant and iconic online shopping events in China, characterized by substantial discount offers and massive consumer spending. The best price guarantee is one of the notable trends of this year’s Double 11, which aims to offer lower prices and faster delivery to boost sales among sophisticated Chinese consumers.

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The Chinese spirits market is rapidly growing and transforming, primarily due to the increasing demand for premium and luxury spirits among young Chinese consumers. This shift in consumer preferences, moving away from traditional spirits to premium whiskies, has created opportunities for premium whisky brands in a market that was once dominated by baijiu. According to Statista, the revenue in the whisky market is projected to reach 1.16 billion USD in 2023, with an expected annual growth rate of 2.09% from 2023 to 2027.

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The Chinese luxury watches market is a dynamic and booming market. Chinese consumers are increasingly attracted to luxury watches because of the prestige and status associated with them. According to Statista, the revenue in the Chinese luxury watches segment amounts to 10.89 billion USD in 2023, and the market is expected to grow annually by 1.96%. Most revenue will be generated in the Chinese market. International brands are focusing on providing the highest quality watches to increase the sophisticated Chinese consumer base.

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Xiaohongshu (XHS), China's leading social commerce platform dedicated to enriching lives, has transformed into a vibrant #community where users enthusiastically share insights about fashion, beauty, food, travel, and more. Seamlessly integrating content, community, and ecommerce, XHS stands as the ultimate destination for Chinese consumers.

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メディア掲載

We are excited to present an engaging interview article that provides valuable insights into marketing strategies for attracting Chinese travelers to Japan! In this captivating interview, we had the privilege of speaking with Clisk Japan, a highly reputable digital agency with extensive experience in the Japanese and Thai markets.

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Frankie Ho, our President of International Business, was recently interviewed in a finance program — “Invest Smarter” @ ViuTV (Channel 99) in Hong Kong, sharing his thoughts around the digital marketing trends and innovation in marketing based on the evolution of technology. Given the turbulence and paradigm shift in consumer behaviour amid the pandemic, the world of digital continues to experience a multitude of changes. Frankie further discussed how iClick transformed our product portfolio in helping enterprises to identify new business opportunities across the consumer lifecycle.

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iClick’s First Appearance on Korean National TV - SBS BizWith over 940 million Chinese netizens, China is the largest and one of the fastest-growing e-commerce markets in the world that many...

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iClick’s excludsive live panel discussion-“Navigating the Future of Omnichannel” at Online Asian E-tailing Summit 2020 was successfully held on 10 Dec 2020 with…

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iClick’s excludsive live panel discussion-“Navigating the Future of Omnichannel” at Online Asian E-tailing Summit 2020 was successfully held on 10 Dec 2020 with…

Learn More >

iClick’s excludsive live panel discussion-“Navigating the Future of Omnichannel” at Online Asian E-tailing Summit 2020 was successfully held on 10 Dec 2020 with…

Learn More >

At the recent Content360 in Hong Kong, iClick's Business Development Director, Alison Shih, discussed the growing population of immigrants from Mainland China to Hong Kong - the 'new Hongkongers'. Based on insights from iClick's latest publication, "Engaging Affluent New Hongkongers: A 2024 Digital Media Report", this new consumer group represents a significant opportunity.

詳細を見る

Exciting news! We are honored to share that iClick has been recognized as the Premier Greater China Social Media Agency at the CORPHUB GBAMOB Awards.

詳細を見る

At the recent IAB Hong Kong x International Travel Expo panel sharing on "Elevate Your Marketing: Harnessing Data-Driven Consumer Insights in the Travel Industry", Mario Chow, Senior Business Development Manager at iClick, along with other panellists, shared invaluable insights on leveraging data, engaging content marketing strategies, and AI technology to create more impactful and effective marketing campaigns.

詳細を見る

As the supporting partner of this year’s Food Angel World Food Rescue Week, iClick’s Hong Kong office was also one of the food collection points for this meaningful annual event.

詳細を見る

iClick was delighted to participate in the HKRMA X DALA event, "Data Empowers Retail: How Data Unlocks Sales Opportunity" in Hong Kong.

詳細を見る

We are delighted to announce the successful conclusion of the "Decoding the Chinese Traveler Landscape: Digital Strategy for Marketers 2024" Conference, which was recently held in Bangkok.

詳細を見る

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