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エンタープライズ及びマーケティングクラウドプラットフォームを活用した中国のオーディエンスへのアプローチ

オムニチャネルでターゲットオーディエンスにリーチする、中国の消費者に関する幅広い独立したデータ

中国のインターネットユーザーの98%をカバーする、13億以上のインターネットユーザーの匿名プロファイル

中国のオーディエンスとのつながりを強化

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マーケティングソリューション
データ駆動型のデジタルマーケティングソリューションをフルスタックで提供し、世界中のマーケターが中国の人々にリーチするための適切なマーケティングミックスを選択できます
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グローバルな影響力

2009

年

香港にて設立

355

現地および国際的な業界賞を受賞

7

世界各地の拠点

3000

+

以上のダイレクトマーケターと代理店顧客

98

%

中国でのインターネット
ユーザーリーチ率

2009

年

香港にて設立

355

現地および国際的な業界賞を受賞

7

世界各地の拠点

3000

+

以上のダイレクトマーケターと代理店顧客

98

%

中国でのインターネット
ユーザーリーチ率

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過去の記事

We’re thrilled to wrap up our participation as i.lab exhibitors, and what an incredible experience it was! Connecting with industry leaders from the travel retail and duty-free sectors, sharing insights, and engaging in meaningful conversations truly made this event unforgettable.

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A big thank you to everyone who joined us in Singapore for an exclusive preview of our brand-new whitepaper! Attendees were the first to dive into the freshest data and game-changing strategies for winning over China’s affluent outbound travelers.

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Our latest "2025 Chinese Luxury Travelers Whitepaper" offers exclusive insights and actionable strategies to help your brand capitalize on this significant opportunity and build lasting relationships with Chinese luxury travelers.

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A sincere thank you to everyone who attended our exclusive iClick event! We were excited to unveil insights from our highly-anticipated 2025 Luxury Whitepaper. iClick's Business Development Director, Alison Shih, provided an engaging first look at key findings aimed at attracting the most willing-to-spend Chinese travelers and highlighted essential behavioral trends shaping the market.

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With 300 million users exploring topics like #过春天 ("Spring Activities") and #聊运动 ("Talking About Sports") on Xiaohongshu (XHS), it has become the ultimate platform for sports enthusiasts. The community is actively sharing their top spring sports tips, and interest in outdoor sports is surging, with searches skyrocketing 135% y-o-y in 2024, peaking during the 2024 Paris Olympics. Skiing is especially popular, alongside fitness, fishing, and basketball.

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iClick Interactive is excited to announce our latest collaboration with Weixin Pay (微信支付) for the Global Gift Pack (全球有礼) campaign. As the Campaign’s Strategic Partner, iClick provides innovative, one-stop advertising solutions that empower brands to connect with Chinese Mainland travelers visiting Hong Kong and Macao.

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インサイト

Discover how iClick Interactive connects luxury brands with high-spending Chinese consumers in Hong Kong. As MaiMai’s Exclusive Overseas Agency, we lead China digital marketing strategies that drive luxury marketing success in 2025.

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The iClick 2025 Chinese Luxury Travelers Whitepaper highlights four key trends in outbound travel: a resurgence in international air travel, a preference for Asia-Pacific destinations like Hong Kong and Tokyo, an increase in spontaneous bookings among luxury travelers, and a significant presence of Gen Z travelers, who prioritize unique experiences over traditional luxury.

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In 2025, sportswear is experiencing a surge on Xiaohongshu (RedNote), evolving from a focus on fitness to a vibrant lifestyle trend that seamlessly blends function and fashion. And the upcoming 6.18 shopping festival presents a golden opportunity for brands to engage this active audience.

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Unlock the potential of China’s health supplement market in 2025. Discover consumer trends, Xiaohongshu strategies, and tips for engaging Chinese audiences with vitamins, TCM herbs, and beauty supplements.

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Xiaohongshu (RedNote) has emerged as the go-to platform for wedding inspirations in 2025, with wedding-related content up by 1.5 times year-over-year (YoY) and searches in 2025 increasing by 40% YoY. The platform is revolutionizing the wedding planning journeys from pre-wedding preparations to post-wedding memories.

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As the May Labor Day holiday kicks off APAC’s peak travel season, evolving travel habits and preferences—including a notable uptick in cross-border travel from China, Japan, South Korea, and Vietnam—are presenting new opportunities across the travel landscape. Let’s dive into the insights from Trip.com to see where APAC travelers go, how they stay, and what experiences they seek in this holiday.

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メディア掲載

We are excited to present an engaging interview article that provides valuable insights into marketing strategies for attracting Chinese travelers to Japan! In this captivating interview, we had the privilege of speaking with Clisk Japan, a highly reputable digital agency with extensive experience in the Japanese and Thai markets.

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Frankie Ho, our President of International Business, was recently interviewed in a finance program — “Invest Smarter” @ ViuTV (Channel 99) in Hong Kong, sharing his thoughts around the digital marketing trends and innovation in marketing based on the evolution of technology. Given the turbulence and paradigm shift in consumer behaviour amid the pandemic, the world of digital continues to experience a multitude of changes. Frankie further discussed how iClick transformed our product portfolio in helping enterprises to identify new business opportunities across the consumer lifecycle.

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iClick’s First Appearance on Korean National TV - SBS BizWith over 940 million Chinese netizens, China is the largest and one of the fastest-growing e-commerce markets in the world that many...

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iClick’s excludsive live panel discussion-“Navigating the Future of Omnichannel” at Online Asian E-tailing Summit 2020 was successfully held on 10 Dec 2020 with…

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iClick’s excludsive live panel discussion-“Navigating the Future of Omnichannel” at Online Asian E-tailing Summit 2020 was successfully held on 10 Dec 2020 with…

Learn More >

iClick’s excludsive live panel discussion-“Navigating the Future of Omnichannel” at Online Asian E-tailing Summit 2020 was successfully held on 10 Dec 2020 with…

Learn More >

We’re thrilled to wrap up our participation as i.lab exhibitors, and what an incredible experience it was! Connecting with industry leaders from the travel retail and duty-free sectors, sharing insights, and engaging in meaningful conversations truly made this event unforgettable.

詳細を見る

A big thank you to everyone who joined us in Singapore for an exclusive preview of our brand-new whitepaper! Attendees were the first to dive into the freshest data and game-changing strategies for winning over China’s affluent outbound travelers.

詳細を見る

Our latest "2025 Chinese Luxury Travelers Whitepaper" offers exclusive insights and actionable strategies to help your brand capitalize on this significant opportunity and build lasting relationships with Chinese luxury travelers.

詳細を見る

A sincere thank you to everyone who attended our exclusive iClick event! We were excited to unveil insights from our highly-anticipated 2025 Luxury Whitepaper. iClick's Business Development Director, Alison Shih, provided an engaging first look at key findings aimed at attracting the most willing-to-spend Chinese travelers and highlighted essential behavioral trends shaping the market.

詳細を見る

With 300 million users exploring topics like #过春天 ("Spring Activities") and #聊运动 ("Talking About Sports") on Xiaohongshu (XHS), it has become the ultimate platform for sports enthusiasts. The community is actively sharing their top spring sports tips, and interest in outdoor sports is surging, with searches skyrocketing 135% y-o-y in 2024, peaking during the 2024 Paris Olympics. Skiing is especially popular, alongside fitness, fishing, and basketball.

詳細を見る

iClick Interactive is excited to announce our latest collaboration with Weixin Pay (微信支付) for the Global Gift Pack (全球有礼) campaign. As the Campaign’s Strategic Partner, iClick provides innovative, one-stop advertising solutions that empower brands to connect with Chinese Mainland travelers visiting Hong Kong and Macao.

詳細を見る

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