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V-Click x Ocean Engine Workshop: “China’s Travel Rebound: Unlock the Power of Digital Marketing to Chinese Travelers with the New Visa Policy”

V-Click x Ocean Engine Workshop: "China’s Travel Rebound: Unlock the Power of Digital Marketing to Chinese Travelers with the New Visa Policy"

The "China’s Travel Rebound: Unlock the Power of Digital Marketing to Chinese Travelers with the New Visa Policy" conference, organized by V-Click Technology, took place in Bangkok and was a resounding success.

With the recent 30-day visa exemption for Chinese travelers visiting Thailand, understanding Chinese traveler behavior has become essential for marketers in Thailand. We were privileged to have representatives from the official Douyin marketing service platform under ByteDance, Ocean Engine, and distinguished speakers from iClick and V-Click share their invaluable insights on harnessing big data to target Chinese travelers precisely.

Claire Hung, Product Strategy Senior Manager at Ocean Engine, presented the "2023 China Tourism Jump-Start," delving into the Chinese Marketing Landscape, 2023 Travel Insights, Douyin Travel Product Solutions, and Douyin's Showcases.

Eric Cheng, Vice President, APAC & EMEA at iClick Interactive, and Dolly Atipornpanich, Business Director of V-Click Technology, provided a comprehensive exploration of the latest trends in preferred destinations for Chinese travelers, shedding light on emerging touchpoints to engage with this dynamic demographic.

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