iClick’s "Decode the Digital Habits of the 'New Hongkongers': A Brand Marketing Masterclass"

We’re still buzzing from the excitement of being a Silver Sponsor and Exhibitor at IAB Hong Kong C24! With over 1,000 digital marketing professionals gathered from across Asia, this event was a powerhouse of inspiration, innovation, and networking. 

What a fantastic evening at the iClick x HK4As Happy "ad" Hour at Bar 1906! We were happy to gather industry peers to network over delicious drinks and canapés. Engaging discussions about the consumption power of Hong Kong's new spenders—the vibrant new Hongkongers—were truly enlightening.

iClickers had a blast in the office playing a guessing game centered around the 2024 Olympic Games. The team eagerly shared their predictions and enthusiastically cheered on the athletes, particularly those hailing from Hong Kong and other parts of the world.

At the recent Content360 in Hong Kong, iClick's Business Development Director, Alison Shih, discussed the growing population of immigrants from Mainland China to Hong Kong - the 'new Hongkongers'. Based on insights from iClick's latest publication, "Engaging Affluent New Hongkongers: A 2024 Digital Media Report", this new consumer group represents a significant opportunity.

Exciting news! We are honored to share that iClick has been recognized as the Premier Greater China Social Media Agency at the CORPHUB GBAMOB Awards.

At the recent IAB Hong Kong x International Travel Expo panel sharing on "Elevate Your Marketing: Harnessing Data-Driven Consumer Insights in the Travel Industry", Mario Chow, Senior Business Development Manager at iClick, along with other panellists, shared invaluable insights on leveraging data, engaging content marketing strategies, and AI technology to create more impactful and effective marketing campaigns.

As the supporting partner of this year’s Food Angel World Food Rescue Week, iClick’s Hong Kong office was also one of the food collection points for this meaningful annual event.

iClick was delighted to participate in the HKRMA X DALA event, "Data Empowers Retail: How Data Unlocks Sales Opportunity" in Hong Kong.

We are delighted to announce the successful conclusion of the "Decoding the Chinese Traveler Landscape: Digital Strategy for Marketers 2024" Conference, which was recently held in Bangkok.