Unveiling the "New Hongkongers": iClick Shares Insights at Marketing Interactive's Content360

A sincere thank you to everyone who attended our exclusive iClick event! We were excited to unveil insights from our highly-anticipated 2025 Luxury Whitepaper. iClick's Business Development Director, Alison Shih, provided an engaging first look at key findings aimed at attracting the most willing-to-spend Chinese travelers and highlighted essential behavioral trends shaping the market.

With 300 million users exploring topics like #过春天 ("Spring Activities") and #聊运动 ("Talking About Sports") on Xiaohongshu (XHS), it has become the ultimate platform for sports enthusiasts. The community is actively sharing their top spring sports tips, and interest in outdoor sports is surging, with searches skyrocketing 135% y-o-y in 2024, peaking during the 2024 Paris Olympics. Skiing is especially popular, alongside fitness, fishing, and basketball.

iClick Interactive is excited to announce our latest collaboration with Weixin Pay (微信支付) for the Global Gift Pack (全球有礼) campaign. As the Campaign’s Strategic Partner, iClick provides innovative, one-stop advertising solutions that empower brands to connect with Chinese Mainland travelers visiting Hong Kong and Macao.

We’re excited to announce that iClick and Xiaohongshu (RedNote) are continuing our successful partnership for a third year, showcasing our shared commitment to empowering brands in the dynamic Chinese market.

During the recent HKRMA seminar, Alison Shih, our Business Development Director of International Business, joined an impressive line-up of speakers to explore how Chinese social media shapes the purchasing decisions of consumers.

We are thrilled to share that iClick has been honored with the 2024 Outstanding Marketing Partner Award from Trip.com Group!

Our iClickers gathered for a memorable Christmas Party, celebrating a year of joy, gratitude, and shared achievements. The office came alive with cheerful decorations, a sparkling Christmas tree, and a warm atmosphere, providing the perfect backdrop for unforgettable moments.

As we wrap up an incredible year at iClick, we're excited to share our journey in 2024! Our two insightful whitepapers: one exploring the dynamic China travel market and another delving into the emerging trends among New Hongkongers.

HKTVmall has invited us to their recent seminar! Mario Chow, our Business Development Manager, led an insightful session on mastering holiday marketing strategies for a year-end sales surge.